Emotiv went out of stealth mode today with the official announcement of their first product: technology to enable thought-controlled games!
Sure, the underlying technology isn’t new, but this is the first credible attempt at turning the currently-basic thought-control tech into a gaming device. This is not a fly-by-night outfit, at all. Allan Snyder, one of the four co-founders and their lead “I’m fucking brilliant” guy has a degree from the University of London, a PhD from University College London, an MS degree from Harvard, and an SM degree from M.I.T. He’s won a whole pack of prizes, but if you really care that much you can read about them here.
Further, they’ve got Ed Fries (one of the major forces behind the original Xbox) as one of their directors and Randy Breen (former Head of Development at LucasArts).
The real question, of course, is how good the technology is. There are apparently three components to it.
- Expressiv analyses a player’s facial expressions.
- Affectiv measures emotional states.
- Cognitiv reacts to your conscious thoughts. This, of course, is the really interesting part. Presumably that’s what their bike-helmet-like device you put on does.
I’m a little dubious as to how good the technology can be but I’ve emailed them asking to set up a meeting so I can demo it and see what’s up. Unfortunately, as there’s only one day of GDC left it may be hard to schedule. I’ve got meetings, and am running a roundtable tomorrow as well as speaking and I have little doubt they have been hammered with requests for meetings/private demos.
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March 9th, 2007 at 3:33 am
Joseph Monk
So… Where do I send the check?
March 9th, 2007 at 6:16 am
Andrew Crystall
“I’m a little dubious as to how good the technology can be”
It can be pretty darn good, in the lab. How well that translates to low-cost consumer goods…
March 9th, 2007 at 7:56 am
Trevor Perry
Even if they manage to make the technology low-cost, it’ll still be high-cost software to make it work with any games, because for the first 5-10 years after its mainstream release, it’ll just be a curiosity-type gaming device, and that will make the games very expensive in order to pay for developement costs.
March 9th, 2007 at 10:29 am
Acrune
If it works good, I’d consider paying for an expensive curiosity-type gaming device like that. I’m reaalllly lazy, and my fingers are tired.
March 9th, 2007 at 10:32 am
Joseph Monk
The possible other uses for such technology is just… *images how much faster he could code without needing to wait for slow fingers*
March 9th, 2007 at 6:06 pm
Andrew Crystall
Trevor, depends. If it’s a direct input device…
Joseph - I think we’re some way off that. But, well, designers…visual scripting system. Hm!
March 10th, 2007 at 5:50 pm
Raph
I tried it. The demo measured calmness and focus. Basically, I could point the mouse at something, and by focusing or being calm I could push it or levitate it. But I didn’t feel any difference between focusing and being calm. And i could pull versus push with my mind, but only by hitting a mouse button. But pushing with just my mind did indeed work. It was a surpsiringly natural feeling, but it felt hard to control.
March 11th, 2007 at 7:59 am
Pentharian
I’ve done some research in BioFeedback technology, and one of the interesting programs to help teach kids with ADD to try to lower their theta wave activity and increase alpha waves was a program that showed your theta threshold as a fighter jet. As your theta concentration raised or lowered, the jet would fly up or down. There would be sites you had to blow up, so you would need to be sure your threshold was low enough at the right time.
I watched the guy who ran the clinic do it and he was able to control the plane pretty effortlessly, but I had some trouble.
Then again, this was a pretty simplistic program, and it only measured something that I had had no practice controlling consciously.
Seems like this should be some interesting new tech.
March 29th, 2007 at 12:00 pm
Alan Majer
Trying to create macro measurable phenomenon that can be measured, learned, and then amplified with practice make me wonder if this could have unintended (and potentially negative) long term side effects on our brains themselves. What if we, unbeknownst to ourselves, were slowly moving our brainwaves into “louder” more easily measured effects by these devices, but were also some creating unstable configurations of our neural wiring at the same time. Sorta like adjusting your engine timing to see if you can get fire to come out of the exhaust, sure it’s possible (and cool-looking), but how good is it for the engine. Someone I know once “trained” themselves to try to get rid of their blink reflex just to see if they could do it (e.g. when someone suddenly waves their hand in front of your face most people automaticaly blink). Sure enough it worked, they don’t blink anymore. But there’s a good reason why that blink reflex exists in the first place. Perhaps there’s a good evolutionary reason for the natural patterns our brainwaves follow, not sure we want to start consciously disturbing them. I think these kinds of technologies have tremendous potential (e.g. new interface options for someone who is paralyzed for example), so I hate to be a stick in the mud, but until we really understand how the brain works we might be playing with fire.
March 29th, 2007 at 12:20 pm
Matt
Your suggestion that technology could possibly have any negatives is absurd, Alan. History shows us quite clearly that every new technology is deployed solely for the public good.
Seriously, can’t say I had considered that at all. Interesting idea to posit.
–matt