Compete.com, one of the numerous sites trying to measure user behavior on the web, has released an interesting list that they call the “Compete Attention 200,” or the top 200 sites for US web surfers in terms of attention spent there, which is a measure of how much time people spend on the top 1 million websites.
It makes a lot of sense to me, especially as attention has long been one of the two most important metrics that we use internally to measure what our users are doing. We track user-minutes spent online and non-idle for a rolling 24 hour period, and I know when I’m online, I look at that number at least once an hour. (The other metric is revenue, which has a strong correlation to attention for us.)
The top 10 are reasonably predictable:
- myspace.com
- yahoo.com
- msn.com
- ebay.com
- google.com
- aol.com
- pogo.com
- facebook.com
- amazon.com
- craigslist.com
A couple caught my eye below that.
#18 - neopets.com - Often imitated, but very clearly, not yet successfully duplicated.
#19 - adultfriendfinder.com - I knew it was big, but I didn’t know it was that big.
#21 - runescape.com - The juggernaught does not stop.
2 comments
Comments feed for this article
February 8th, 2007 at 3:26 pm
Pingback from The Forge · Facebook to Sell Virtual Items
February 7th, 2007 at 10:53 am
Martha
Hey Matt,
I can attest to the neopet site’s ability to keep people on line. My kids heard about it from a friend of theirs (peer group) and they all are able to spend hours playing. Even the kids who are the least attracted to ‘video games’ are hooked.
At Thanksgiving a friend of ours in university saw the kids playing and now she and all of her friends at school are hooked.
I can’t say I understand the appeal, but I am not surprised to see where neopets ranks!